Michael is a meat and wool specialist on Global Agribusiness and International Trade with a focus of Livestock industry development and transfer of genetics and technology to the farm gate. After twenty years in the global wool trade, buying, processing, and exporting wool, Michael spent ten years at Elders which led him to work closely with producers, transferring technology and market intelligence. This led to ten years at PIRSA initiating livestock and meat industry engagement and development. He primarily focused on upskilling producers and agents in traceability tools and the use of eID for productivity and profitability gains, including breeding values and traceability. Michael is also multi-lingual and has strong sheep and livestock related links in southern South America.