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Case Study

Terry Sim

Ideas Program 2

29 Feb 2020


knowing other farmers faced similar challenges.

Program Learning

Throughout the program, Terry was diligent in reaching out to potential customers and suppliers and understanding their experiences with injuries in the yard. He made several changes to the design of the panel to better meet the needs of customers.

Additionally, he conducted research into the intellectual property landscape to understand whether his design is protectable. Terry is now developing the prototype of the product to pilot with an interested customer and is in discussions with a local engineering firm to manufacture the product.

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Supporting producers to transform agrifood and fibre


Terry Sim

Program Partners